“OMG! It’s so expensive.” This is a common reaction of most about designer sunglasses and fashion clothing. There are of course reasons behind why it is expensive, first will be the brand name, then the quality of the sunglasses, and lastly the R&D (research and development) departments.
Often times, whenever we hear what brand a product is, we can distinctively say whether the product is good or not. Brand recognition rules, we take pride in wearing designer sunglasses if it is designed and manufactured by a well-known company. Most well-known company advertise their sunglasses in TV ads, magazines , radios, newspapers, billboards and events; and once they are worn and modeled by famous personality, you get to trust and respect the product. And this is what you pay for – the reputation of the company. Trademark is important. To know more about trademarks and how to register your brand, consult with Trademark Attorneys.
A 100% quality. We all want to get what our money is worth, and this is a promise you can embrace. Designer sunglasses created by brands like Prada, Armani, Dior, etc. will never use second-best materials. You are guaranteed that only the best materials and tools are used by the best people who assembled them together. And having the best of the best can never be cheap.
Lastly, well-known companies invest on their research and development. They work their way to developing and improving the sunglasses they can offer. From the lenses to the coatings to the design, all of which are studied by experts to provide an efficient, durable and functional designer sunglasses. This process cost a lot.
Now that we have discussed these reasons, we have a better understanding why designer sunglasses are pricey. They not only look great on you, but they are built with integrity.